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  • ILISE BENUN is the founder of Marketing Mentor, and has been teaching people to promote themselves and their services since 1988. Author of 4 books and many, many more articles, Ilise has been self-employed for all but three years of her working life.

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  • DEIDRE RIENZO is a copy writer who helps small business owners turn their ideas into words. She partners with web designers to create simple, compelling, and keyword-rich website content for their clients. The Marketing Mentor program is the driving force that has helped Deidre grow her business, and she blogs about her experiences, adventures, and struggles here at the Marketing Mix.

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April 15, 2010

I'm going to CFC, are you?

Welcome to Week 29 of my adventure as a member of the Marketing Plan Group. In my posts, I talk about my voyage down the road of self-employment as a website copywriter, my achievements and roadblocks along the way, and what I’m learning from my group experience.

I just booked my plane ticket – Denver here I come!

This will be my first Creative Freelancer Conference, and my first time in Denver. Can I let you in on a little secret? I am desperately excited for CFC.  For me, the only downside to self-employment is solitariness. And the idea of being around people (who get it) just makes me so happy. I’ve seen and heard how empowering the experience is, and I’m ready to be part of it.

Stuff I’m looking forward to

  • Networking walks! Though I’m not exactly an early-riser, I’m willing to drag myself out of bed for some fresh air, networking, and exploration of Downtown Denver. Fellow sleepy heads: drag yourselves out of bed too. (Don’t make me be the only person with sleep lines on my face and a thermos full of coffee.)
  • I have a hard time wrapping my head around the idea that “I am a business,” so I’m looking forward to Ilise’s opening keynote, You Are a Business, where she’s going to talk about the shift in perspective that’s needed to go from “person” to “business.”
  • Even though I have my “elevator speech,” I want to work on it, refine it, and be more comfortable when people ask me what I do. That’s why I’ll be in the front row at Dyana Valentine’s presentation, Pitch Perfect.
  • Now that I’m getting a better understanding of my financial situation (thanks to my Marketing Plan Group), I’m looking forward to Galia Gichon’s, It’s Your Money So Take it Personally.
  • I’ll admit it. Sometimes I price projects by pulling a number out of my hat. Accordingly, I need to attend The Art and Science of Pricing a Project by Shel Perkins.
  • Happy hour. (It’s a scheduled event, look!)
  • Meeting you! So if you haven’t signed up yet, please do so. You can still get the early bird discount if you sign up today, April 15th.

Check out all of the sessions here.

What are you looking forward to at this year’s CFC?

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Comments

i'm going as well, this will be my 2nd year at CFC. dyana valentine has a fantastic plan for refining your pitch. i always love a good recharge on how to manage clients, so i'm looking forward to "who's the boss" and "it's your money." i love meeting so many people who have far more similar daily concerns as i do than many of my full-time-employed friends. i haven't tried the networking walks, but i will consider it this year, sleep lines, coffee thermos & all.

Anyone have any thoughts on if CFC is more of a "new to freelancing" event or if it is worth the expense for someone who has been at it for almost 10 years?

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