A Reader's Question...

Here's a question from one of our readers, Elizabeth Rose.

"I have a new life challenge. I am a solo graphic designer, and recently found out that I'm pregnant.  While I am excited, I am also really struggling with how to approach my clients on this topic!  I need to let them know that I am expecting, and I need to figure out how to structure some sort of maternity leave without losing all my clients to other designers.  I'd love to know if anyone in the Marketing Mentor community has dealt with this, and what you would recommend on notifying clients and taking time off."

Any thoughts or experience to share?

Comments

[Stephanie]

Elizabeth, It's not exactly the same situation, but I've taken an extended vacation the last two summers (4-6 wks). I let my clients know as early as possible and then we work around my absence. If it can't be helped and we are in mid-project, I subcontract to a trusted freelancer. We start the transition about a week and a half before I leave. That way everyone gets to know each other, gets up to speed and I can jump in if need be.
For the freelancer filling in I put our arrangement in writing so we are both clear about our roles and obligations. I have also been able to reciprocate and cover for them when they are gone.
I encourage my clients to contact the freelancer I have put in place if any new projects come up. That way the work is at least kept in loosely the "same family."
Hope this helps and Congrats!!

[Julie]

Congratulations, it is an exciting time for you. I did go through this as a freelancer a few years ago. The answer depends on how long of a leave you want to take and how much work you want to do after the baby is born. I think it is best to approach the clients with all that information. If you don't know, the announcement may not go very well, for your clients will be asking questions for which you don't have answers and will not instill confidence in your return. If you have a relationship already with someone who will pick up your work for you, let the clients know who it is and how long you will be gone. I did it with a meeting of all the parties involved. Getting things in writing for the subcontracting is a good idea. If you don't have anyone, I would look for someone you feel comfortable working with now so you can present your clients with the solution. I wouldn't leave it up to them to find someone. If you want to go back after, childcare will be necessary. Working from home full-time and caring for a baby yourself is just too demanding.

[Michelle Gorenstein]

Elizabeth, I was in a similar situation a few years ago. I was working for myself and preparing for a new baby! Communication is the key- making sure all your clients know when you are planning to stop taking on new work, and approximately how much time you plan to take off for maternity leave. Having a relationship with a freelancer or another designer you trust to subcontract to is extremely helpful. In my case, I was going along nicely with my "plan" when I was put on bedrest in the hospital and unable to complete work I thought I could. Having that backup designer/friend in place is critical. And making sure that your clients know you trust that freelancer is key. All along the way, just keep in touch with everyone as much as you can. A quick hello call during maternity leave can go a long way maintain relationships. I agree with the other comments, if you are planning on working again, you totally need childcare. It's extremely stressful to mommy and design at the same time.