I "met" today's guest poster, fellow blogger Rebecca Morgan, through the phenomenal e-newsletter she co-edits, SpeakerNet News (I've plugged it before, here.) She's a CSP (Certified Speaking Professional), has been featured on Oprah and 60 Minutes (to name a few) and runs a thriving business. But I confess that I truly became Rebecca's fan when I started following her other blog—the decidedly non-business one she started anonymously, about her travels in the 40+ online-dating world, since I'd been through a similar odyssey myself. A prolific writer who consistently posts great content, Rebecca shares her secrets—and the thinking behind them—in today's guest post.
I was asked the other day how to get through what Seth Godin calls, “The Dip” when it comes to blogs.
I have made a commitment to myself to write to Adventures in Delicious Dating After 40 every day. This creates no latitude for thinking "I don't have anything to say so I'll skip it today." Although I doubt any of my readers would really be upset with my skipping a day or two, I have purposefully written daily because:
- I was writing my next book through my blog. I now have 363 entries, more than enough for at least one book, probably two, and perhaps 3. The manuscript is in my agent's hand and he's shopping it. I want to continue to create buzz and a platform so the potential publisher will see I'm a content machine and thus make me a multiple-book deal, or give me a bigger advance.
- I wanted to see if I could have the self-discipline to write daily on something of interest, not just a diary entry (yuck!). I have little discipline in other areas of my life so wanted to see if I just didn't have any discipline muscle, or if I did but it had atrophied and if I could build it up I could apply it to other areas.