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  • ILISE BENUN is the founder of Marketing Mentor, and has been teaching people to promote themselves and their services since 1988. Author of 4 books and many, many more articles, Ilise has been self-employed for all but three years of her working life.

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  • DEIDRE RIENZO is a copy writer who helps small business owners turn their ideas into words. She partners with web designers to create simple, compelling, and keyword-rich website content for their clients. The Marketing Mentor program is the driving force that has helped Deidre grow her business, and she blogs about her experiences, adventures, and struggles here at the Marketing Mix.

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« Guest Post: Contact Management Made Simple (and Affordable) | Main | The other side of cold calling »

January 24, 2007

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Oh those goals we set each January and seem to forget about by the time March roles around... One of my big goals for this year, ot at least for this quarter is do redesign the www.topdesign.com website. The goal right now is to launch by the end of next month so i am breaking down the process into smaller chunks of work. writing copy, editing, creating all the images, programming, testing, all that takes time. so i put together a list of all the small tasks that need to happen and assign deadlines for them all. hopefully, that's going to keep us on track. And it's not just goals that can use smaller chunks of little goals. It's every project that one works on can have the same ideas applied to them. It really works!...

tee hee! That's my goal too - I've had the new site in development for almost two months now, and I keep moving on to other things. That, and building a strong list of targeted prospects so I can get out of this cheapo rut I've been stuck in for a while, is the goal for this year.

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